Bachelor Duales Studium BWL - Digital Business
Shape the digital future of companies with your expertise: Start your dual study programme in Business Administration - Digital Business with the dual study programme at IU.
Your dual study programme BWL - Digital Business (B.A.)
On the BWL with the focus on Digital Business degree programme, you will learn how digital technologies and innovations are transforming the corporate world. From Digital Future Commerce and Marketing Analytics to Digital HR and Finance and Controlling, you will acquire all the knowledge you need to be successful in the digital economy. Our practice-orientated knowledge transfer prepares you optimally for the challenges of the digital working world. With our Business Administration Digital Business degree programme, you will lay the foundation for an exciting career in a future-oriented industry and be ideally equipped to operate successfully in companies of various industries and sizes.
Your study model: Dual study programme
You complete your degree programme with courses on campus. You will learn in small groups, can actively participate and ask questions. You will apply what you have learnt in projects and at work with your practice partner.
Your personal contact
*Availability: Mon - Fri from 8am - 7pm
Your benefits
Interlocking theory and practice
Teaching at the highest level
No Numerus Clausus
Fact check: Your dual study programme BWL - Digital Business
Study Model and Duration
Theory: Classes on campus
Practice: 20 hours/week with a practice partner of your choice
Your degree programme takes 7 semesters and has 180 Credit Points.
STUDY LOCATIONS
Augsburg, Berlin, Bremen, Dortmund, Dresden, Düsseldorf, Essen, Frankfurt, Hamburg, Hannover, Köln, Leipzig, Mainz, Mannheim, München, Nürnberg, Stuttgart, Ulm
Available on the following campuses from
START OF STUDIES
For this degree programme it is possible to start 4 times a year.
Start: Oktober
DEGREE, ACCREDITATION AND RECOGNITION
Degree: B.A.
System accredited. The IU is state-recognised and system-accredited by FIBAA. All degree programmes are individually accredited and therefore bear the seal of the Accreditation Council.
What awaits you in the dual study programme BWL - Digital Business
Your dual study programme in BWL with the focus on Digital Business will prepare you for a career in the digital economy. During your studies, you will familiarise yourself with the latest developments and trends in the digital world and learn how to shape decisions, strategies and processes in digitally oriented companies.
You will familiarise yourself with the basics of digital commerce and discuss the special features of companies in the digital economy and digitalisation.
You will familiarise yourself with marketing analytics and learn the principles of digital HR.
Modules on digital finance and controlling provide you with expertise in financial management in a digital context.
You will also deal with web shops and platforms to deepen your understanding of digital business models.
You will take your specialisation modules from the 6th semester onwards
You have questions on Dual Studies? Get to know us!
Dual study programme BWL - Digital Business: Your career prospects
Digital business is a professional field with a future. The global volume of data is increasing massively and companies have a corresponding need for qualified junior staff. After graduating, you could work as a ...
Some of our practice partners
Study fees? You can save them!
US$0
Private, state-recognised University
Highest quality teaching
Personal support
Your personal contact
Our free student advisory service will gladly help you find your optimal study programme.
Admission requirements
We make it possible: At IU International University you can start your desired study programme - without NC, state-recognised, with or without a general A-level!
In 5 steps to your Dual Studies programme
1. Apply online
Fill out our online application quickly and easily
Submit your application
Create password for IU application portal
Confirm e-mail address
2. go through application portal
Arrange an initial consultation with the student advisory
Complete your application
Have your CV generated automatically
3. Find your practice partner
Regular exchange with your personal study advisor
Find open positions at our practice partners in the IU application portal and register your interest
IU training to prepare for applications to companies
4. Sign contracts
We sign the contracts with your chosen company together
Your enrolment: We will take over as soon as all documents are available
5. Start your studies
The first step towards your career: Your future at IU International University (IU) starts now
Learn innovatively with the IU Learn app
Our study guides and lecturers will support you during your studies
Frequently asked questions about the bachelor BWL - Digital Business
We have compiled the most important questions and answers for you here. If you still have questions, our student counselling office will be happy to help you.
Request free study brochure
Thank you for deciding to find out all about your study programme and IU International University of Applied Sciences. Request your study brochure here - free of charge and without obligation.
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Awards, accreditations and certifications
