

Bachelor-Distance Learning Online-Marketing
Train to become an in-demand marketing professional who thinks about online in new ways!
Start your online study programme in Online-Marketing now
Start your distance learning programme in Online-Marketing today
Digitalisation, internationalisation, and automation are increasing the demand for highly trained professionals in the field of online marketing—take your chance and earn your Bachelor’s degree in Online-Marketing at IU.
How your studies get you ahead:
Strong focus on topics like online, digitalisation, and AI for a successful skill set.
You will gain a deep understanding of new technologies and digital trends.
You will acquire subject-specific fundamentals as well as practical and application-oriented skills for a successful career in the broader spectrum of online-marketing.
Study flexible
Learn innovatively
State-recognised
Your study programme summed up
Study programme & degree
B.A., 180 ECTS credits
Language: de
Full-time or part-time, 100% flexible
Application & starting date
Start from today, Online application, no application deadline
Study duration & extension
Locations
Study programme independent of time & place, no mandatory attendance, innovative study tools available on online-campus, AI study assistant Syntea, exams online or at nearest examination centre
Study fees
Starting at 249€/month, depending on model
Current discount campaign
Recognition & Approval
Study program is state-approved, accredited & internationally renowned, 180 ECTS - DE: AR-Siegel, ZFU: 1103419
Apply now and start your studies within a few hours – or choose any starting date that suits you. You can try us out for 1 month without commitment. We only charge you for this month if you continue with us.

Wahlpflichtmodul: Salesforce Platform Management
Salesforce ist die weltweit meistgenutzte Softwarelösung für Customer Relationship Management (CRM). Das Tool zeichnet sich dadurch aus, dass es sehr viele Funktionen anbietet und die neuesten Technologien integriert. Da das Wahlpflichtmodul in Kooperation mit Salesforce erfolgt, wirst Du im Rahmen des Moduls auch gleich auf Zertifizierungen vorbereitet.

Theorie-Praxis-Transfer im Fernstudium Online Marketing
Lerne, Dein neues Wissen direkt in der Praxis anzuwenden!
In einer Vielzahl von Modulen, z. B. Kollaboratives Arbeiten, Marktforschung und Digital Publishing, hast Du im Rahmen Deiner Online-Tutorien die Chance, eigene Konzepte zu präsentieren. Dabei lernst Du ausgewählte Inhalte und Deine Argumente kritisch zu reflektieren.
Darüber hinaus bearbeitest Du in vier Portfolio-Modulen echte, praktische Projekte. Hier hast Du die Möglichkeit, Deine ganz eigene Cross-Media- oder Social-Media-Kampagne auf die Beine zu stellen. Dabei setzt Du Dich mit ethisch und gesellschaftlich relevanten Problemstellungen auseinander, damit Du Dich ganz persönlich zu einem informierten, verantwortungsbewussten und problemlösungsorientierten Profi auf dem Gebiet weiterentwickeln kannst. Du gehst in den Portfoliokursen gestalterische Projekte vom Briefing, über die Konzeption und Ideen-Entwicklung bis hin zur Abgabe des fertigen Endproduktes an – ganz ohne Präsenzpflicht. Dabei durchläufst Du die unterschiedlichen Phasen eines kreativen Prozesses, erhältst einen Einblick in die berufliche Praxis durch vorgegebene Deadlines und profitierst dabei immer vom realistischen Zeitbezug Deiner Projekte. Auch arbeitest Du bereits mit Online-Marketing-Tools, die Dich ganz konkret auf das Berufsleben im Online Marketing vorbereiten.
US$393
mtl
US$341
mtl
US$258
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All our study programmes include the following services
Free trial month*
Opportunities to exchange with teachers and fellow students
Study and career coaching
Optional semester abroad
Online library with 60,000 E-books and access to Statista
Access to over 14,000 courses and 1,800 video tutorials via LinkedIn Learning
Access to MS Office and Speexx language courses
Eduroam internet access at over 20,000 locations worldwide
Holiday semesters and free extension for up to 12 months
Do you still have questions?
Our free student advisory service has all the answers for you! We take the time to advise you individually and without obligation.
Admission requirements
We make it possible: At IU International University you can start your desired study programme - without NC, state-recognised, with or without a general A-level!
Why IU is the best choice
Shape your studies your way
Plan your study routine however you like. You decide whether you prefer to study at night or during the day, at the library or in a cafe. You can even choose the start of your studies flexibly.
Easily organise your study routine
On your online campus, you're always up to speed. Here you organise your entire studies and find everything in one place – from digital scripts to an overview of your grades.
Deepen your knowledge individually
Deepen your knowledge interactively and suited to your learning style. With multimedia tools such as our AI study assistant, live sessions and learning sprints, you prepare better for your exams.
Take exams flexibly
Do you feel confident in the practice exam? Then sit your exam 24/7 online or at a location of your choice. In some courses, the final exam may be a workbook or portfolio.
Apply now and start your studies within a few hours – or choose any starting date that suits you. You can try us out for 1 month without commitment. We only charge you for this month if you continue with us.
Request free study brochure
What you get for free
Information on study content & electives
Information on career prospects
Information on financing options